ZoomInfo is one of the most popular tools for B2B lead generation.

• It gives access to a massive database of business contacts.
  
  

• Sales and marketing teams use it to find prospects, build lists, and run outreach campaigns.

The problem?

• ZoomInfo is too expensive for many businesses.
  
  

• It can feel complex to set up and use.
  
  

• Not every team needs all of its enterprise-level features.

That is why many are now looking for ZoomInfo alternatives.

In this blog, I will share 10 of the best alternatives to ZoomInfo that are effective for cold outreach.

By the end, you will know which tool fits your budget, outreach style, and business goals.

TL;DR – Best ZoomInfo Alternatives by Use Case

• Coldreach → Best for teams wanting an AI SDR to track ICP signals and send personalized outreach automatically.
  
  

• Apollo.io → Best for sales automation + affordable lead database at scale
  
  

• Cognism → Best for GDPR-compliant EU/UK data and compliance-heavy industries
  
  

• Clearbit → Best for CRM enrichment and website visitor identification
  
  

• Seamless.AI → Best for real-time contact discovery with Chrome extension
  
  

• UpLead → Best for highly accurate, verified lead data (95%+ guarantee)
  
  

• Adapt.io → Best for LinkedIn prospecting + budget-friendly teams
  
  

• SalesIntel → Best for intent data with human-verified B2B contacts
  
  

• RocketReach → Best for quick, affordable contact lookups
  
  

• Lusha → Best for SMBs and startups looking for simple, low-cost prospecting

Most Common & Critical Issues with ZoomInfo

ZoomInfo is powerful, but many users eventually start searching for ZoomInfo alternatives because of these recurring problems:

• High cost
  Pricing is expensive, with long contracts that don’t suit startups or smaller teams.

• Complicated setup
  The platform is feature-heavy, which makes it harder for new users who only need simple prospecting.
  
  

• Data accuracy
  Some contacts are outdated or incorrect, which hurts cold outreach success.

• Not flexible for small teams
  Designed for large enterprises, often feels too heavy and complex for solo founders running lean outreach.
  
  

• GEO and compliance concerns
  GDPR and regional data rules make some businesses in the UK and EU cautious about relying fully on ZoomInfo.
  
  

How Did We Choose ZoomInfo Alternatives?

To find the best ZoomInfo alternatives for cold outreach, I focused on a simple checklist that anyone can inspect quickly:

• The accuracy and freshness of verified emails and direct dials.
  
  

• How often does the database refresh its contact and company records?
  
  

• Whether GDPR, CCPA, and regional compliance are built in for safe prospecting.
  
  

• If the platform includes intent data or buying signals to improve targeting.
  
  

• How well does the tool enrich and sync with popular CRMs?
  
  

• The breadth of global coverage across different regions and industries.
  
  

• The clarity of pricing, without hidden limits or credits.
  
  

• The quality of customer support for sales teams scaling outreach.

Gmail Spam Rules & Policy 2025: Beat Google’s 0.3 % Complaint Cap 

10 Best ZoomInfo Alternatives for Cold Outreach

I’ve listed out the 10 best tools you can use instead of ZoomInfo.

Each one focuses on cold outreach, but they all come with different strengths..

A Quick Features Comparison Table of ZoomInfo Alternatives 

1. Coldreach

Coldreach is a full AI SDR  built specifically for cold outreach, which makes it one of the strongest ZoomInfo alternatives you can choose.

Alt text:- Coldreach home page

Instead of only giving you a long list of contacts like ZoomInfo, Coldreach works as an AI SDR. 

It focuses on verified leads, real-time buying signals, AI-driven personalization, and deliverability support, all in one platform. 

That means you can actually find prospects, personalize outreach, follow up, and land in the inbox without juggling multiple tools or hiring extra SDRs.

Key Features

• Verified B2B emails and direct dials.
  
  

• Real-time intent signals to engage prospects at the right time.
  
  

• Built-in email verification to cut down on bounces.
  
  

• An AI assistant that acts like an SDR, writing, personalizing, and scheduling cold emails.
  
  

• Inbox warm-up with deliverability tracking to keep domains safe.
  
  

• Outreach automation across multiple inboxes, handling follow-ups like a virtual SDR.

Pros

• Combines data + personalization + outreach in one platform.
  
  

• Easier to set up and use compared to ZoomInfo’s complex interface.
  
  

• Strong focus on cold outreach deliverability and provides deep analytics.

• Affordable pricing that scales with your team size.
  
  

Cons

• Advanced AI personalization still requires manual review for the best results.
  
  

• Deeper integrations and enterprise features are limited compared to ZoomInfo.
  
  

Pricing

• Starter – $49/month: Up to 500 leads, basic personalization credits, and enrichment.
  
  

• Pro – $99/month: 2,500 leads, more personalization credits, advanced templates, and segmentation.
  
  

• Growth – Custom pricing: Unlimited leads, API access, CRM integration, and dedicated support.
  
  

Why Coldreach is the Best ZoomInfo Alternative

If your main goal is scaling cold outreach, Coldreach covers everything ZoomInfo misses. 

It gives you accurate data, live ICP’s monitoring, timing signals, AI-assisted personalization, and inbox protection at a fraction of the cost. 

For startups, SMBs, and agencies that want results without enterprise contracts, Coldreach is the most complete ZoomInfo competitor to start with.

5 Best AI SDRs for Sales Outreach in 2025 

2. Apollo.io

Apollo.io is often mentioned as one of the closest ZoomInfo alternatives, but with a stronger focus on outreach execution.

Instead of only giving you a list of leads, Apollo lets you find prospects, enrich their data, and contact them directly through emails, calls, or sequences, all from the same dashboard. 

Key Features

• A large B2B database with millions of contacts and companies.
  
  

• Advanced search filters to build targeted lead lists quickly.
  
  

• Built-in outreach tools: email sequences, dialer, call recording, and meeting scheduling.
  
  

• AI assistance to write and personalize messages.
  
  

• Native integrations with popular CRMs like Salesforce and HubSpot.
  
  

Pros

• An all-in-one platform that covers both lead sourcing and outreach.

• Strong CRM integrations make it easy to sync data.
  
  

• Offers a free plan for teams that want to test before scaling.
  
  

• Scalable plans suitable for small teams up to enterprise.
  
  

Cons

• Data accuracy is not always consistent, which can increase bounce rates.

• The credit system for contacts and emails can feel restrictive.
  
  

• Feature-heavy dashboard may feel overwhelming at first.
  
  

Pricing

• Free plan: Basic access with limited credits.
  
  

• Basic – around $49/month: Unlocks more contacts, unlimited sequences, and CRM sync.
  
  

• Professional – around $99/month: Adds advanced reporting, call features, and higher usage limits.
  
  

• Organization – around $119/month: Designed for large teams with API access, SSO, and priority support.
  
  

Why Apollo.io is a Good ZoomInfo Alternative

Apollo.io is a solid choice if you want both lead data and built-in outreach tools in one place. 

It’s especially useful for sales teams who want to cut costs on extra tools while still running full outbound sales campaigns.

Just keep in mind that its contact credits and data accuracy may require some extra monitoring.

3. Lusha

Lusha is a B2B data enrichment and prospecting platform that gives sales teams verified emails, phone numbers, and company insights to power cold outreach. 

Unlike ZoomInfo, which leans toward enterprise setups and long contracts, Lusha is built for speed and simplicity, with a browser extension, CRM integrations, and compliance-first data. 

It’s designed for teams that need accurate contact details on demand without the complexity of a full enterprise database.

Key Features

• Verified emails and direct dials for decision-makers.
  
  

• Prospecting filters to search by role, company size, location, and industry.
  
  

• Browser extension to instantly grab contact info from LinkedIn and company sites.
  
  

• Bulk list enrichment to update and complete existing databases.
  
  

• Direct integrations with CRMs like Salesforce, HubSpot, and Pipedrive.
  
  

• GDPR- and CCPA-compliant to ensure safe data use in the US, UK, and EU.
  
  

Pros

• Fast and simple prospecting workflow.
  
  

• Reliable data quality with fewer bounced emails.

• Global compliance for regulated markets.
  
  

• Easy LinkedIn prospecting with the browser extension.
  
  

Cons

• Credit-based pricing limits high-volume outreach unless you upgrade.
  
  

• Advanced data types like intent signals require enterprise plans.
  
  

• Limited data coverage for niche markets.

Pricing

• Free: 5 credits/month.
  
  

• Pro: ~$49 per user/month (annual billing).
  
  

• Premium: ~$70 per user/month, or ~$52 when billed annually.
  
  

• Scale: Custom pricing with unlimited usage and API access.
  
  

Why Lusha is a Good ZoomInfo Alternative

If your cold outreach depends on quickly getting verified emails and phone numbers, Lusha does the job better and faster than ZoomInfo for a fraction of the cost. 

It’s not built for deep enterprise analytics, but for sales teams who just need accurate contacts and smooth CRM syncing. Lusha is one of the most practical alternatives.

4. Clearbit

Clearbit is a data enrichment platform that helps sales and marketing teams turn raw leads into complete, usable profiles. 

Unlike ZoomInfo, which focuses on bulk data access, Clearbit specializes in real-time enrichment, intent tracking, and visitor identification, making it easier to personalize cold outreach with accurate context.

Key Features

• Real-time enrichment with 100+ data points like job title, company size, revenue, and tech stack.
  
  

• Automatic updates to keep CRM records fresh and accurate.
  
  

• Identifies anonymous website visitors using IP intelligence.
  
  

• Lead scoring and routing inside your CRM for better targeting.
  
  

• Form shortening: collect fewer fields while Clearbit fills in the details.
  
  

• Strong integrations, especially with HubSpot and Salesforce.
  
  

Pros

• Keeps contact data accurate and always up to date.

• Helps uncover intent signals from website visitors.
  
  

• Easy CRM integration with automated routing.
  
  

Cons

• Pricing is not transparent; it requires a sales contact.
  
  

• Less enrichment does not include full outreach execution.

• More technical setup compared to simpler tools.

Pricing

• Enrichment plans start around $99/month.
  
  

• Prospector plans for list building often start around $999/month.
  
  

• Custom enterprise pricing available.

Why Clearbit is a Strong ZoomInfo Alternative

Clearbit is best for teams that need accurate, continuously updated data to power targeted cold outreach. 

It may not replace ZoomInfo’s full outreach suite, but if your focus is enrichment and intent-driven personalization, it’s a decent alternative.

5. Seamless.AI

Seamless.AI is a real-time sales prospecting tool that works more like a search engine than a static database. 

Instead of giving you pre-stored contact lists like ZoomInfo, it scans the web on demand and delivers freshly verified emails, phone numbers, and company insights each time you search. 

This makes it highly useful for cold outreach teams that want up-to-date data.

Key Features

• Real-time search that pulls verified contact details when you need them.
  
  

• Prospecting filters by role, company size, industry, and location.
  
  

• Chrome extension for LinkedIn and company websites to grab contacts instantly.
  
  

• Bulk enrichment to update existing lead lists with missing data.
  
  

• CRM syncs with Salesforce, HubSpot, Outreach, and other sales tools.
  
  

• Intent signals and job-change alerts to target prospects at the right time.

Pros

• It is easy to sort data and build leads.

• Chrome extension makes LinkedIn prospecting faster.
  
  

• Works well for teams scaling daily prospecting activity.
  
  

Cons

• Data quality can be inconsistent depending on the search.
  
  

• Credit-based pricing means costs rise quickly with high-volume usage.
  
  

• Lacks industry-specific data. 

Pricing

• Free plan: 50 credits per month.
  
  

• Basic: Around $147/month for 250 credits.
  
  

• Pro and Enterprise: Higher credits and advanced features, custom pricing.
  
  

Why Seamless.AI is a Good ZoomInfo Alternative

Seamless.AI is best for sales teams that want real-time, verified contacts instead of relying on static lists. 

While it won’t handle full outreach campaigns, it excels at helping you discover fresh leads quickly, making it a practical, lower-cost alternative to ZoomInfo for cold outreach.

6. UpLead

UpLead is a prospecting and data enrichment platform built for sales teams that want verified contacts instead of bloated lists. 

Unlike ZoomInfo, which focuses on volume, UpLead verifies every email in real time, giving you a claimed 95% accuracy guarantee. 

That makes it a strong alternative to Zoominfo for cold outreach campaigns where deliverability and response rates matter most.

Key Features

• 160M+ B2B contacts with real-time email verification.
  
  

• 50+ filters for precise targeting (role, industry, company size, tech stack, location).
  
  

• Chrome extension to capture contacts from LinkedIn and company sites.
  
  

• Bulk enrichment to update and clean CRM data.
  
  

• Integrations with Salesforce, HubSpot, Zoho, Pipedrive, and Zapier.
  
  

• Intent data to identify in-market buyers.

Pros

• Great interface and easy to use.

• Strong filtering makes list building very targeted.
  
  

• Easy CRM sync and enrichment.
  
  

• Works well for global outreach.
  
  

Cons

• No built-in email outreach automation.
  
  

• The credit system limits very high-volume prospecting.
  
  

• Slow down on large and complex data sets.

Pricing

• Free trial: 5 credits.
  
  

• Paid plans from $99/month for 200 credits.
  
  

Why UpLead is a Good ZoomInfo Alternative

For teams that want smaller, cleaner, and more accurate lists, UpLead is a good option.

It gives you verified data with reliable filters, so your cold outreach reaches real prospects instead of bouncing.

7. Cognism

Cognism is a global sales intelligence platform that focuses on delivering accurate and compliant B2B contact data. 

While ZoomInfo gives you large-scale data access, Cognism sets itself apart with Diamond Data (phone-verified mobile numbers) and strong GDPR/CCPA compliance, making it a trusted option for sales teams working across the US, UK, and EU. 

For cold outreach, this means fewer bounced emails, higher connection rates, and cleaner data directly inside your CRM.

Key Features

• Diamond Data: Mobile numbers that are phone-verified for higher connect rates.
  
  

• Intent signals: Alerts on funding rounds, hiring, and buying signals so you can reach prospects at the right time.
  
  

• Real-time enrichment to keep CRM records accurate and complete.
  
  

• Sales Companion: AI-driven tool suggesting ideal contacts and summaries for reps.
  
  

• Integrations with major CRMs and workflow automation via API.
  
  

Pros

• Strong focus on data accuracy and compliance.
  
  

• Verified mobile numbers improve call outreach results.

• Intent data helps prioritize the right accounts.
  
  

• Works well for international teams targeting EMEA or global markets.
  
  

Cons

• Pricing is high and requires a custom quote.

• Better suited for mid-sized to enterprise sales teams than small startups.

Pricing

• Entry packages start around $1,500/year, with advanced Diamond plans scaling above $25,000/year depending on team size and features.
  
  

• No free plan, Cognism is positioned as a premium solution.
  
  

Why Cognism is a Good ZoomInfo Alternative

Cognism is the best choice if your outreach relies on verified mobile numbers, high compliance standards, and accurate intent signals. 

It may not be the cheapest option, but for global sales teams that need reliable data quality, it’s a powerful alternative to ZoomInfo.

8. Adapt.io

Adapt.io is a B2B contact database and sales intelligence tool that focuses on giving sales teams fast access to verified emails and phone numbers. 

Unlike ZoomInfo’s heavy enterprise setup, Adapt.io is lightweight and budget-friendly, making it a good fit for smaller teams that want reliable contact data directly inside LinkedIn or their CRM.

Key Features

• Over 100M verified business contacts and company profiles.
  
  

• Chrome extension to capture contact details instantly from LinkedIn or websites.
  
  

• Advanced filters for building lead lists by role, industry, location, or company size.
  
  

• Bulk list building and CSV export for outreach campaigns.
  
  

• CRM integrations with Salesforce, HubSpot, Zoho, and Pipedrive.
  
  

• Data enrichment to complete and update existing CRM records.
  
  

Pros

• Affordable compared to enterprise platforms like ZoomInfo.
  
  

• Quick LinkedIn prospecting with the Chrome extension.
  
  

• Straightforward interface, easy for small teams to adopt.

• Reliable integrations with major CRMs.
  
  

Cons

• Smaller database compared to ZoomInfo or Cognism.
  
  

• Data accuracy issues at enterprise-grade levels.

• Lacks advanced features like intent signals.
  
  

Pricing

• Free plan with limited credits.
  
  

• Paid plans start at around $39/user per month with scalable tiers.
  
  

Why Adapt.io is a Good ZoomInfo Alternative

If your priority is cost-effective access to verified emails and phone numbers, Adapt.io is a practical option.

 It doesn’t compete with ZoomInfo’s scale or depth, but for startups and SMBs running straightforward cold outreach, it offers the essentials without the complexity.

9. SalesIntel

SalesIntel is a B2B contact data and intent platform that combines a large database with human-verified phone numbers and emails. 

Unlike ZoomInfo’s automated approach, SalesIntel puts emphasis on accuracy and compliance, verifying millions of records manually and refreshing them every 90 days. 

On top of that, it provides buyer intent insights and tools like VisitorIntel to help sales teams identify and reach out to prospects at the exact right time.

Key Features

• 95% accurate data verified by human researchers.
  
  

• Direct dials and mobile numbers included for decision-makers.
  
  

• Intent data highlighting prospects researching specific topics.
  
  

• VisitorIntel to reveal anonymous website visitors.
  
  

• FormsIntel to enrich inbound leads automatically.
  
  

• Native integrations with Salesforce, HubSpot, and other CRMs.
  
  

Pros

• Strong intent signals for better timing on outreach.

• Enrichment tools that turn website traffic and form fills into leads.
  
  

• Works well for teams targeting both US and international markets.
  
  

Cons

• Pricing is not transparent and leans toward premium.
  
  

• Less suited for small startups
  
  

• Slow on large data sets and limited niche coverage

Pricing

SalesIntel offers custom pricing tailored to each company’s usage and data needs.

Plans typically cost more than lightweight ZoomInfo alternatives but provide better data accuracy and additional intent features.

Why SalesIntel is a Good ZoomInfo Alternative

SalesIntel is a strong choice if you need highly accurate, human-verified contacts combined with buyer intent data. 

For cold outreach, this means fewer wasted emails, better timing, and higher conversion chances, making it a reliable alternative to ZoomInfo for serious sales teams.

10. RocketReach

RocketReach is a contact search and verification tool that gives you quick access to professional emails and phone numbers. 

Instead of managing a huge static database like ZoomInfo, RocketReach works more like a live lookup service, letting you search by name, company, or domain and instantly pull verified contact details. 

It’s a practical option for sales teams that want fast, flexible data without committing to an enterprise contract.

Key Features

• Searchable database with verified business emails and phone numbers.
  
  

• Chrome extension to pull contact info directly from LinkedIn and company websites.
  
  

• Bulk lookup for larger lists or one-off searches for individual contacts.
  
  

• CRM integrations with Salesforce, HubSpot, Outreach, Salesloft, and Zapier.
  
  

• Higher plans include enrichment features like org charts and technographics.

Pros

• Fast and flexible, great for on-demand lookups.
  
  

• Affordable entry plans compared to ZoomInfo.
  
  

• Smooth CRM integrations streamline workflows.

• A browser extension makes LinkedIn prospecting easier.

Cons

• Data accuracy can vary; some outdated results are reported.

• A credit-based system can become expensive at scale.
  
  

• No built-in outreach or sequencing features.
  
  

Pricing

• Essentials: ~$48/month - email lookups only, around 100 lookups monthly.
  
  

• Pro: ~$108/month - includes phone numbers, bulk search, and CRM integrations.
  
  

• Ultimate: ~$249/month - adds API access, enrichment, and advanced data like org charts.
  
  

• Team and enterprise plans are available with higher lookup limits.
  
  

Why RocketReach is a Good ZoomInfo Alternative

RocketReach is best for teams that need simple, flexible contact discovery without paying for a massive database they won’t fully use. 

While it lacks ZoomInfo’s scale and depth, it’s fast, affordable, and especially handy for LinkedIn-based prospecting and one-off lookups.

Conclusion

Choosing the right ZoomInfo alternative really comes down to what you value most, whether that’s lower costs, compliance, or an all-in-one workflow for outreach. 

Each option has its place, but the best tool is the one that fits how you actually work day to day.

Coldreach goes further by combining accurate lead data, live ICP’s monitoring, built-in deliverability safeguards, and an AI SDR that personalizes outreach at scale.

That means you can focus on growing, without worrying if your emails will make it to the inbox.

Try Coldreach today and let the AI SDR handle your cold outreach campaign, from live monitoring to personalized emails to inbox delivery. 

FAQs 

1. Why look for ZoomInfo alternatives?

Because ZoomInfo can be expensive and sometimes overwhelming for smaller teams. Alternatives often provide more affordable, flexible, or niche-focused solutions.

2. Which ZoomInfo alternative is best for startups?

Coldreach is a strong choice since it combines data, outreach, and deliverability in one place, which saves time and setup costs.

3. Are ZoomInfo alternatives cheaper?

Yes. Many tools like Lusha, RocketReach, and Hunter offer free or lower-cost plans compared to ZoomInfo’s higher-tier pricing.

4. Which tool is best for GDPR-compliant data?

Cognism is built with EU and UK compliance in mind, making it a safe option for teams working under strict data privacy rules.

5. Do I need multiple tools or just one?

It depends on your needs. Some teams use multiple tools (e.g., data + outreach + warm-up). Others prefer an all-in-one like Coldreach to simplify their stack.